The Vanguard Coalition is the operational heart of Operation Vanguard – an exclusive ecosystem for the U.S. Military Community to connect, empower one another, and drive real, verifiable impact. Your insight, your experience, your commitment… this is the force that fuels systemic change.
OUR OPERATIONAL HUB
Move beyond superficial networking to build genuine peer support systems and lasting camaraderie.
Contribute "Ground Truth Intel" and directly shape initiatives that address pressing community challenges – from mental wellness to spouse career development.
Tap into a curated network of support, including our VOB (Veteran-Owned Business) Directory and trusted partner organizations.
Our gamified platform rewards your engagement and contributions with status, exclusive benefits, and early access to "Mission" initiatives.
YOUR ROLE, YOUR IMPACT
Engagement within the Coalition is a mark of commitment. As you contribute to our shared mission, you unlock greater influence and exclusive benefits. This is a partnership, not just participation.
(Special status for early “Genesis” contributors)
(Achieved through active participation)
OUR UNBREAKABLE PACT
01
Your engagement purchases of our authentic offerings, interaction with mission-aligned partners generates the revenue that powers Operation Vanguard's solutions-focused mission.
02
We calculate **30% of our actual profits** (Net Operating Income) and allocate it to the Community Impact Fund. Full transparency via our Hub is non-negotiable.
03
Through the Coalition, you provide "Ground Truth Intel" and critical insights, guiding how these funds create tangible solutions and support for our community.
YOUR MISSION STARTS NOW
YOUR MISSION STARTS NOW
Our inaugural line of premium tees and hoodies, designed with VAB guidance. Sales directly seed our first Community Impact Fund cycle.
A dedicated line of apparel crafted with pride in the USA, reflecting our commitment to quality and domestic support where possible.
Unique collectibles and limited-run items available exclusively to Vanguard Coalition members, recognizing their commitment.
CONNECT. SUPPORT. AMPLIFY.
The Exchange is Operation Vanguard’s dynamic center for connecting needs with solutions, talent with opportunity, and amplifying voices within our community. This is where the Vanguard Coalition actively builds and shares value.
High-quality, American-made tactical accessories and outdoor equipment, founded by a Marine Corps veteran. Dedicated to durability and community support.
Providing essential career coaching, resume workshops, and networking opportunities for service members transitioning to civilian life. Making a real difference.
Authentic insights and practical advice for military spouses navigating deployments, PCS moves, and career challenges. A vital voice in our community.
Actively contributing "Ground Truth Intel" on improving mental wellness resources for Active Duty members. Her insights are shaping our next Impact Fund focus.
CONNECT. SUPPORT. AMPLIFY.
Your support through purchases of our premium offerings and engagement with mission-aligned partners generates the revenue that powers Operation Vanguard.
After covering the Cost of Goods Sold and essential Operating Expenses, we determine our operational profit.
A full thirty percent of this NOI is transparently dedicated to the Community Impact Fund, ready to be deployed.
Vanguard Coalition members, leveraging "Ground Truth Intel" and guided by our VAB, provide critical input on how these funds are used for donations, support initiatives, and member benefits.
We publish quarterly reports detailing these figures, the specific initiatives funded, and the impact achieved. This is our commitment to you.
Our first official report will detail Q3 Net Operating Income and the inaugural allocation to the Community Impact Fund. Priorities for this first cycle, shaped by Founding Partner input from the “Genesis” initiative, include [e.g., enhancing Veteran Transition Resources and supporting Military Spouse Career Development micro-initiatives].
Projected Initial Allocation (Based on $50.5k Y1 Revenue Forecast)
Seed Fund & Early Community Contributions
OUR GENESIS & UNWAVERING COMMITMENT
Founded by James Vossah, a 13-year Air Force EOD Veteran, Operation Vanguard was born from a profound conviction: the U.S. Military Community deserves more than superficial support. We witnessed the need for authentic connection, premium quality that reflects inherent pride, and a business model where success is transparently and substantially *shared* with those we serve.
Based in Austin, Texas, Operation Vanguard is not merely an apparel company. We are a **community solutions company** architecting a comprehensive ecosystem to empower, connect, and drive tangible, positive change for U.S. Military Personnel, Veterans, and their Families.
Our **Veteran Advisory Board (VAB)**, comprised of diverse community members, is integral to our DNA, ensuring every initiative is culturally resonant, respectful, and genuinely impactful.
We are building a legacy of trust, action, and shared prosperity.
To empower and connect the U.S. military community by fostering camaraderie, providing valuable resources, and building an engaging digital ecosystem (the "Vanguard Coalition"), all sustained by a transparent commitment to reinvesting 30% of our net operating income directly back into our members and community-driven solutions.
To be the definitive global ecosystem for the U.S. military community, recognized for fostering unparalleled connection, empowerment, and shared prosperity through authentic engagement and transparent value creation.
VAB-guided, genuine understanding of military culture.
Open reporting on our 30% NOI reinvestment and impact.
Coalition members connect, share, and co-create solutions.
Uncompromising quality in our offerings and operations.
Seeking new ways to serve and deliver value effectively.
Our business exists to fuel our mission of solving community challenges.
© 2025 Operation Vanguard. All rights reserved.
